Terms & Conditions.

The PlantarFasciaFix™ Terms & Conditions

 

These Terms & Conditions apply to your use of The PlantarFasciaFix™, The RecoveryHub™, the GoldilocksZone™ Tracker, and any related digital products, educational resources, exercise programmes, support materials, community areas, downloads, videos, tools, or services provided by Azzurro Training Products Ltd (“we”, “us”, “our”).

1. Programme Overview

The PlantarFasciaFix™ is an educational and exercise-based programme created by Azzurro Training Products Ltd. It may include:

• The Explanation – a free educational resource designed to help participants understand plantar fascia pain, plantar fasciopathy, and common reasons symptoms may persist;
• The Fix – a structured, rehabilitation plan designed to provide step-by-step education and exercise guidance based on evidence-informed physiotherapy principles;
• The RecoveryHub™ – a community or membership area where educational content, support, updates, or group discussion may be provided;
• The GoldilocksZone™ Tracker – a tracking tool, which may be provided as a Google Sheets version, Apple/Android app version, or other format, designed to help you monitor symptoms, activity, load, and progress.

The programme is intended for adults experiencing symptoms consistent with plantar fasciopathy, plantar fascia pain, or “plantar fasciitis”, ideally after receiving a confirmed diagnosis from a suitably qualified healthcare provider, such as a GP, physiotherapist, sports doctor, or podiatrist.

2. Acceptance of These Terms

By accessing, purchasing, enrolling in, downloading, or using any part of The PlantarFasciaFix™, The Fix, The RecoveryHub™, The Explanation, the GoldilocksZone™ Tracker, or any related materials, you agree to be bound by these Terms & Conditions. If you do not agree to these Terms, you should not access or use the programme or related materials.

3. Important Medical Disclaimer

By accessing or using The PlantarFasciaFix™ or any related resources, you acknowledge and agree that:

• The programme is provided for general educational and informational purposes only.
• The programme does not replace an individual assessment, diagnosis, treatment plan, or in-person consultation with a suitably qualified healthcare professional.
• By engaging in the programme, you confirm that you have received a diagnosis of plantar fasciitis, plantar fasciopathy, or plantar fascia pain from a suitably qualified healthcare professional, and that you are not aware of any other pre-existing medical condition, injury, diagnosis, surgery, medication, or health concern that would make participation in the programme unsafe, inappropriate, or in conflict with advice from your own healthcare professional.
• Unless you have separately booked and attended a 1:1 consultation with us, your use of the programme does not create a physiotherapist-patient relationship between you and Azzurro Training Products Ltd, Matt Anstey, Azzurro Physiotherapy, or any associated clinician.
• If you book a separate 1:1 consultation with Matt Anstey or an associated clinician, that consultation will be subject to the relevant Azzurro Physiotherapy policies, privacy policy, clinical terms, and consultation terms. These can be found here: Azzurro Physiotherapy Privacy Policy and Azzurro Physiotherapy Terms & Conditions.
• The exercises, education, videos, tools, trackers, and guidance are not tailored to every individual medical condition, injury history, medication, diagnosis, or personal circumstance.
• We aim to ensure that the educational content is accurate, clear, and evidence-informed at the time of publication, but research, clinical guidance, and individual best practice may change over time.
• You remain responsible for deciding whether the programme is suitable for you and for seeking professional advice where required.

The programme is designed for people with symptoms consistent with plantar fasciopathy. It may not be suitable if your symptoms are caused by another condition, such as a stress fracture, nerve entrapment, inflammatory arthritis, infection, vascular problem, tendon rupture, referred pain, or another medical issue.

If you are unsure of your diagnosis, have not been assessed by a qualified healthcare professional, or have symptoms that do not clearly match plantar fasciopathy, you should seek assessment from a GP, physiotherapist, podiatrist, sports doctor, or other registered healthcare professional before starting or continuing the programme.

4. When to Stop and Seek Medical Advice

You must stop the programme and seek appropriate medical or clinical advice if you experience:

• Worsening pain that does not settle with appropriate rest or modification;
• New, severe, unusual, or unexplained symptoms;
• Significant swelling, redness, heat, bruising, deformity, or inability to weight-bear;
• Numbness, pins and needles, weakness, altered sensation, or symptoms spreading into other areas;
• Night pain, pain at rest, fever, unexplained weight loss, or feeling generally unwell;
• Calf pain, calf swelling, chest pain, shortness of breath, or symptoms that could indicate a circulatory or urgent medical problem;
• Any pain beyond mild, expected, and short-lived exercise discomfort.

The programme includes guidance, warnings, progression advice, exercise demonstrations, and use of a Pain Scale to help you make sensible decisions about exercise intensity, symptom response, and when to progress, hold back, modify, pause, or reduce activity. The exercises are not intended to cause significant pain, and you should not push through symptoms that feel sharp, severe, unusual, worsening, or concerning. Ultimately, you should listen to your body and seek professional advice if your symptoms do not feel appropriate for the stage of exercise you are completing.

If symptoms feel urgent, severe, rapidly worsening, or concerning, you should seek urgent medical advice through the appropriate local healthcare route, such as NHS 111, your GP, urgent care, or emergency services.

5. Exercise Risk and Personal Responsibility

Exercise and rehabilitation involve some inherent risk. By participating in the programme, you acknowledge that:

• You are responsible for exercising within your own ability, tolerance, and environment;
• You should follow the instructions, demonstrations, progression guidance, and modification advice provided within the programme;
• You should only progress exercises when your symptoms, pain response, confidence, and overall tolerance suggest it is appropriate to do so;
• You should hold back, regress, modify, pause, or stop exercises if your body is telling you that the current level is not appropriate;
• You should modify, pause, or stop exercises if they feel inappropriate, unsafe, unusually painful, or significantly beyond your current capacity;
• You are responsible for ensuring that your exercise space, footwear, equipment, and surroundings are safe;
• You should not continue through significant pain, dizziness, faintness, chest pain, breathlessness, neurological symptoms, or any other concerning symptoms;
• You are responsible for seeking medical clearance if you have any relevant medical condition, injury, surgery, pregnancy-related concern, balance issue, cardiovascular condition, neurological condition, or other factor that could affect your ability to exercise safely.

We provide educational guidance, clear exercise instructions, suggested progressions, warnings, modification advice, and a Pain Scale to help you monitor your response and avoid excessive loading. This is designed to help you understand when to progress, when to hold back, and when to listen to your body rather than pushing through symptoms.

However, this guidance is general and cannot account for every individual medical history, diagnosis, environment, or symptom response. You are responsible for using the Pain Scale honestly, following the modification guidance, and stopping or reducing activity where your symptoms suggest that the exercise or progression is not currently appropriate for you.

Any guidance within the programme around pain, symptoms, progression, activity levels, or load management is general guidance only and should not override advice from your own healthcare professional.

6. 1:1 Consultations and Support

From time to time, we may offer optional 1:1 consultations, video calls, support messages, community replies, or programme guidance. Unless otherwise stated in writing:

• General support, community replies, emails, comments, and messages are educational in nature and are not a substitute for a full clinical assessment;
• We may recommend that you seek local in-person assessment where your symptoms, history, or progress suggest this would be appropriate;
• Any 1:1 consultation is limited by the information you provide, the remote nature of the consultation, and the absence of hands-on physical examination unless otherwise arranged;
• You are responsible for providing accurate and complete information when requesting guidance or support.

Where a separate 1:1 consultation is booked through the website, that consultation is separate from your general use of The PlantarFasciaFix™ digital programme and is subject to the relevant Azzurro Physiotherapy Privacy Policy and Terms & Conditions.

We reserve the right to decline to provide individual guidance where we believe your symptoms require urgent, specialist, or in-person medical assessment.

7. GoldilocksZone™ Tracker

The GoldilocksZone™ Tracker is designed to help you reflect on and monitor your own symptoms, activity, exercise completion, and progress. It may be provided through a Google Sheets version, Apple/Android app version, or other format.

• The tracker is an educational self-monitoring tool and does not diagnose, treat, cure, or prevent any medical condition.
• The tracker does not replace clinical judgement, individual assessment, or advice from a qualified healthcare professional.
• Information entered into the tracker is intended to be stored locally on your own device, within your own copy of the Google Sheet, or within the app environment available to you.
• We do not automatically receive, monitor, review, or access the information you enter into the tracker.
• If you choose to export, screenshot, copy, send, or otherwise share tracker information with us, you do so voluntarily and at your own discretion.
• You are responsible for deciding what information you share and for removing or anonymising any information you do not want us to receive.

If you send tracker information to us for review, we will handle it in accordance with our Privacy Policy. However, you remain responsible for the decision to share that information and for ensuring that any information you send is accurate, relevant, and appropriate for the support you are requesting.

8. Results and Outcomes

Individual results vary. While The PlantarFasciaFix™ is built on published research, clinical reasoning, and physiotherapy experience, outcomes depend on many factors, including:

• Your diagnosis and underlying cause of symptoms;
• Your adherence to the programme;
• Your activity levels, work demands, footwear, sleep, stress, and recovery;
• Your general health, medical history, medication, injury history, and individual tissue tolerance;
• Whether you follow appropriate load management and progression guidance.

We do not guarantee that you will achieve a particular result, become pain-free, return to a specific activity, avoid recurrence, or avoid the need for further treatment. If you have purchased The Fix, please refer to our separate FixGuarantee™, which explains the specific conditions under which you may be eligible for a refund.

9. Refunds, Cancellations and Digital Content Access

The Fix is a digital programme. After purchase, you may receive immediate access to digital content, videos, resources, downloads, community areas, and other programme materials.

Where you request and receive immediate access to digital content, you acknowledge that you may lose your statutory 14-day right to cancel once access to the digital content has begun, provided you have given the required consent and acknowledgement at checkout.

For The Fix, refunds are covered under our Refund Policy and FixGuarantee™. The FixGuarantee™ is separate from, and in addition to, any statutory rights that cannot legally be excluded.

No refunds are offered for The Explanation, which is a free educational resource. Nothing in these Terms affects your statutory rights.

10. Payments, Pricing and Offers

Prices, discounts, promotional offers, payment plans, and availability may change from time to time. The price payable is the price shown at checkout at the time of purchase.

• You are responsible for ensuring that your payment information is accurate and up to date.
• Promotional discounts are only valid for the period stated and may be withdrawn or amended at any time before purchase.
• We are not obliged to apply a discount retrospectively after a purchase has been completed.
• If you purchase through a payment plan, you agree to complete all scheduled payments unless otherwise stated in our Refund Policy, FixGuarantee™, or required by law.

Payments may be processed by third-party payment providers such as Stripe or PayPal. We do not store your full card details on our own systems.

11. Account Access and Kajabi Platform

Our programme, checkout, digital products, and membership areas may be hosted on Kajabi or other third-party platforms. You may need to create an account to access paid content.

• You are responsible for keeping your login details secure.
• You must not share your login details or allow another person to access the programme through your account.
• We are not responsible for temporary interruptions, downtime, technical issues, or platform changes caused by third-party providers, although we will take reasonable steps to restore access where issues are within our control.
• We may suspend or terminate access if we reasonably believe your account is being misused, shared, used unlawfully, or used in breach of these Terms.

If you experience difficulty accessing your account, please contact us using the contact details below.

12. Community Rules

If you access The RecoveryHub™, a community, discussion area, group, or comment section, you agree to use it respectfully and responsibly.

You must not post or share content that is:

• Abusive, threatening, discriminatory, defamatory, harassing, or unlawful;
• Misleading, unsafe, or presented as medical advice to other members;
• Promotional, spammy, or unrelated to the purpose of the community;
• Infringing of another person’s intellectual property, privacy, or confidentiality rights;
• Containing personal or health information about another person without their permission.

We may moderate, edit, remove, restrict, or delete posts or comments at our discretion. We may suspend or remove community access where a member breaches these rules or behaves in a way that we reasonably consider harmful to the community or our business.

13. User-Submitted Content

If you submit comments, testimonials, reviews, progress updates, questions, images, videos, tracker information, or other content to us or within our community, you confirm that:

• The content is accurate to the best of your knowledge;
• You have the right to share it;
• It does not infringe the rights of any other person;
• You understand that community posts may be visible to other members depending on the area in which they are posted.

We will not use your identifiable testimonial, image, video, or detailed personal health story in public marketing without your permission. However, we may use anonymised or aggregated feedback to improve our products, services, and educational materials.

14. Intellectual Property

All materials within The PlantarFasciaFix™, The Fix, The Explanation, The RecoveryHub™, the GoldilocksZone™ Tracker, and related products — including but not limited to text, graphics, videos, audio, assessments, trackers, worksheets, software, downloads, course structure, frameworks, branding, logos, and educational resources — are owned by or licensed to Azzurro Training Products Ltd and are protected by copyright, trademark, and other applicable intellectual property laws.

You are granted a limited, personal, revocable, non-exclusive, non-transferable licence to access and use the programme materials solely for your own personal, educational, and non-commercial use.

You must not copy, reproduce, record, download, scrape, modify, adapt, distribute, sell, resell, license, share, upload, publish, publicly display, teach, repackage, or create derivative works from any part of the programme or related materials without our prior written consent.

You must not share your login details, provide access to the programme to another person, or use the materials to create competing products, courses, programmes, apps, trackers, clinical resources, or commercial services.

As of the latest policy update, the following are trademarks or brand assets of Azzurro Training Products Ltd: GoldilocksZone™, RecoveryPyramid™, PlantarFasciaFix™, RecoveryHub™, ReturntoRunning™, RapidRelief™, and FixGuarantee™. A-FLEX is a registered trademark of Azzurro Training Products Ltd. All rights are reserved. Any unauthorised use of these trademarks, brand assets, or materials may result in legal action.

15. Prohibited Use

You agree not to use the programme, website, community, tracker, or related materials:

• For any unlawful, harmful, fraudulent, or misleading purpose;
• To provide medical advice to others unless you are appropriately qualified and acting within your own professional responsibility;
• To copy, resell, distribute, or commercially exploit our content;
• To interfere with the security, operation, or integrity of our website, Kajabi platform, app, tracker, or related services;
• To upload malware, spam, or harmful content;
• To impersonate another person or misrepresent your identity or affiliation.

16. Limitation of Liability

Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, breach of your statutory rights in relation to digital content or services, or any other liability that cannot be excluded or limited under English law.

Subject to the above, Azzurro Training Products Ltd, its directors, employees, contractors, affiliates, and representatives will not be liable for:

• Injury, aggravation, pain, loss, or harm arising from use of the programme where you have not followed the guidance, have ignored warning signs, have failed to seek appropriate clinical advice, or have used the programme despite it being unsuitable for your circumstances;
• Any misdiagnosis, delayed diagnosis, or incorrect self-identification of plantar fascia pain or plantar fasciopathy;
• Actions or decisions you make based on general educational information in the programme;
• Losses arising from inaccurate, incomplete, or misleading information you provide to us;
• Temporary loss of access, technical issues, platform downtime, data loss, or third-party service interruptions outside our reasonable control;
• Indirect, incidental, consequential, special, or business losses, including loss of profit, loss of revenue, loss of opportunity, or loss of goodwill.

Our total liability to you for any claim arising out of or in connection with the programme, website, digital content, tracker, or related services shall not exceed the amount you paid to us for the relevant product or service, except where such limitation is not permitted by law.

17. Data and Privacy

Your personal data will be processed in accordance with our Privacy Policy.

By submitting your details to access free or paid resources, you agree that we may send you service-related emails connected to your account, purchase, programme access, course progress, community membership, support request, or consultation.

Where you opt in to marketing communications, we may also send educational content, product updates, newsletters, offers, and related information. You can unsubscribe from marketing emails at any time using the unsubscribe link in our emails.

If you voluntarily provide health-related information to us, including symptoms, pain levels, diagnosis, injury history, tracker data, or rehabilitation progress, this may constitute Special Category Data under UK GDPR and will be handled in accordance with our Privacy Policy.

18. Changes to the Programme or These Terms

We may update, improve, replace, remove, or modify parts of the programme, website, community, tracker, resources, or these Terms from time to time. This may include changes to exercise videos, educational content, tools, platform features, community structure, pricing, or support options.

If we make significant changes to these Terms, we will take reasonable steps to make the updated version available on our website. Continued use of the programme or related services after changes have been published will mean that you accept the updated Terms.

19. Availability and Force Majeure

We aim to keep our website, programme, community, and digital resources available, but we do not guarantee uninterrupted access. We will not be liable for delay or failure to perform our obligations where this is caused by events outside our reasonable control, including technical failures, platform outages, internet disruption, cyber incidents, payment provider issues, illness, legal restrictions, natural disasters, or other events beyond our control.

20. Governing Law

These Terms & Conditions shall be governed by and construed in accordance with the laws of England and Wales. If you are a consumer, you may also have rights under the mandatory laws of the country in which you live. Any disputes arising out of or in connection with these Terms shall be subject to the courts of England and Wales, except where applicable consumer law gives you the right to bring proceedings elsewhere.

21. Contact

If you have any questions about these Terms & Conditions, please contact us via: Contact Us.

Azzurro Training Products Ltd
Company Number: 13604521
Creative Industries Centre Wolverhampton Science Park,
Glaisher Drive, Wolverhampton, England, WV10 9TG
Registered in England and Wales.

This version: Last updated May 2026